Frequently Asked
Questions.
Common Questions.
We partner with hospitals and multi-location health systems, private medical and dental practices, med spas and aesthetic clinics, fitness and wellness studios, telehealth and peptide-therapy startups, and wellness product brands across the country. Whether you are a single-location practice trying to fill your first few new-patient slots each week or a multi-site group standardizing marketing across locations, we build a plan sized to where you actually are — not a one-size-fits-all package.
Yes. Every campaign, landing page, and automated workflow we build is designed with healthcare privacy and advertising compliance in mind from the start, not bolted on afterward. That means being deliberate about what patient information ad platforms and forms can collect, following Google's and Meta's healthcare-specific advertising policies, and keeping clinical claims accurate and defensible. We work closely with your compliance or legal team when one exists, and flag anything that needs their sign-off before it goes live.
Absolutely. Launch is the starting line, not the finish line. We stay on as an extension of your team — monitoring performance weekly, running A/B tests on ad creative and landing pages, adjusting budget toward what is actually converting, and sending you reporting that is honest about what worked and what did not. Most of the compounding value in SEO, reputation, and CRM work shows up in months two through six, well after the initial launch.
We start with a discovery call to understand your practice, your current marketing, and your goals for the next 6-12 months. From there we run a short audit of your website, local listings, and existing ad accounts if you have them, and use that to build a custom plan across the services you need. Once you approve the plan, we kick off with a clear project timeline, defined milestones, and a reporting cadence so you always know what is happening and when.
We track the metrics that actually tie to revenue — patient inquiries, appointment requests, call volume, and conversion rate from lead to booked appointment — alongside what you are spending to generate them. Where possible we connect this to your practice management or CRM system so we can see which channels are producing patients who actually show up, not just clicks or form fills. You get clear, plain-language reporting on what's working and what needs adjusting, on a schedule you choose.
Services Questions.
Through our Patient Acquisition & Growth Marketing service, we combine local SEO, paid search and social advertising, and conversion-focused content to reach the right patients at the right moment in their care journey — whether that is someone searching for a same-day appointment or researching a procedure weeks in advance. We build the full funnel: the ad or search result that gets found, the landing page that converts, and the follow-up that turns an inquiry into a booked visit.
Most practices notice meaningful movement in search visibility within three to six months, though the exact timeline depends on your market's competitiveness, how established your current site and listings are, and how aggressively your competitors are investing in SEO. Paid media and PPC typically drive traffic and leads within the first one to two weeks, while SEO and reputation work compound over time — which is why we usually recommend running both together rather than SEO alone.
Yes. Our Reputation & Review Management service helps you request feedback from patients at the right moment, respond professionally and consistently to reviews — positive and negative — and build a trustworthy presence across Google, Healthgrades, and other platforms your specialty relies on. We also monitor for review-gating and compliance risks specific to healthcare, since patient testimonials carry different rules than a typical local business review.
We do. Our Telehealth & Digital Health Marketing services help emerging platforms build awareness, earn trust with a patient base that has not interacted with them before, and grow both their patient and provider-side user base. That includes compliant paid acquisition across Meta, Google, and TikTok, subscription-focused funnel design, and messaging that navigates the specific ad policies telehealth and peptide-therapy brands run into on major platforms.
We run targeted campaigns across Google Search and Local Services Ads, Meta (Facebook and Instagram), and — for select verticals like telehealth — TikTok, choosing channels based on where your specific patients actually search and browse rather than running the same mix for every client. Budget is concentrated on the channels proven to bring qualified patients through your door, and we report transparently on cost per lead and cost per booked appointment by channel.